Advertisers Continue To Drop Google Ads Even After Google Makes Changes

Mar 24, 2017 - 7:49 am 15 by
Filed Under Google Ads

Google Clouds

The other day, I reported that Google added ad placement controls for advertisers to help prevent their ads from showing up on hateful, offensive and derogatory content sites. But I guess those assurances were not enough for some of the bigger U.S. companies like AT&T, Verizon, Enterprise and others.

AT&T, Verizon, Enterprise, Johnson & Johnson and many other companies announced Wednesday that they are also pulling down their ads.

"We are deeply concerned that our ads may have appeared alongside YouTube content promoting terrorism and hate," AT&T said in an emailed statement. "Until Google can ensure this won't happen again, we are removing our ads from Google’s non-search platforms."

This is a big black eye for Google that seems to not to want to go away for the past couple weeks.

There is a lot more coverage of this on Techmeme. I wonder how long these companies will hold out of the Google display network?

Forum discussion at WebmasterWorld.

 

Popular Categories

The Pulse of the search community

Follow

Search Video Recaps

 
Google Core Update Flux, AdSense Ad Intent, California Link Tax & More - YouTube
Video Details More Videos Subscribe to Videos

Most Recent Articles

Link Building

Google: Ignore Link Spam Especially To 404 Pages

Apr 23, 2024 - 7:51 am
Google Search Engine Optimization

Google: We Have Taken Action On Some Parasite SEO In Recent Update

Apr 23, 2024 - 7:41 am
Bing Search

Mikhail Parakhin Breaks Silence On Mustafa Suleyman Of Microsoft (Kinda...)

Apr 23, 2024 - 7:31 am
Google Maps

Google Business Profiles Gains Select Preferred Menu Source

Apr 23, 2024 - 7:21 am
Google Search Engine Optimization

Google: Crawl Budget Goes Across All Googlebot Crawling, Not Just Web Search

Apr 23, 2024 - 7:11 am
Blog Administration

Programming Note: Offline For Passover

Apr 22, 2024 - 4:05 pm
Previous Story: Google On How They Index & Rank 360° Images