<?xml version="1.0" encoding="UTF-8" standalone="no"?><rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" version="2.0"><channel><title>Search Engine Roundtable</title><description>A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.</description><link>https://www.seroundtable.com</link><dc:language xmlns:dc="http://purl.org/dc/elements/1.1/">en-us</dc:language><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Barry Schwartz</dc:creator><dc:date xmlns:dc="http://purl.org/dc/elements/1.1/">Tue, 12 May 2026 10:00:00 -0400</dc:date><admin:generatorAgent xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" rdf:resource="http://www.seroundtable.com/" xmlns:admin="http://webns.net/mvcb/"/><language>en-us</language><itunes:explicit>no</itunes:explicit><copyright>Search Engine Roundtable</copyright><itunes:image href="http://www.seroundtable.com/the-pulse-icon.jpg"/><itunes:keywords>search,search,engines,google,yahoo,ask,com,microsoft,live,com,adcenter,adwords,adsense,ypn,barry,schwartz,search,engine,roundtable</itunes:keywords><itunes:summary>The Pulse with Barry Schwartz and co-hosts Ben Pfeiffer and Chris Boggs covers search topics that receive the most buzz from within the search community. Each Tuesday, The Pulse will recap those important search topics in a roundtable style format, allowing the hosts to debate and argue some of the latest trends and stories in the search industry.</itunes:summary><itunes:subtitle>Search Pulse from the Search Engine Roundtable</itunes:subtitle><itunes:category text="Technology"><itunes:category text="Tech News"/></itunes:category><itunes:author>Barry Schwartz</itunes:author><itunes:owner><itunes:email>barry@rustybrick.com</itunes:email><itunes:name>Barry Schwartz</itunes:name></itunes:owner><item><title>Daily Search Forum Recap: May 12, 2026</title><link>https://www.seroundtable.com/recap-05-12-2026-41305.html</link><pubDate>Tue, 12 May 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-05-12-2026-41305.html</guid><description>Here is a recap of what happened in the search forums today...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Discover Publisher Pages To Get Links &amp; Featured Posts</title><link>https://www.seroundtable.com/google-discover-publisher-pages-links-featured-41304.html</link><pubDate>Tue, 12 May 2026 07:51:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-discover-publisher-pages-links-featured-41304.html</guid><description>Google is testing updating the Google Discover publisher pages by adding custom links, featured posts, larger header images and sharper logos. I assume this would be managed by claiming your page?</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Merchant Center For Agencies Now Available Globally</title><link>https://www.seroundtable.com/google-merchant-center-for-agencies-global-41302.html</link><pubDate>Tue, 12 May 2026 07:41:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-merchant-center-for-agencies-global-41302.html</guid><description>Two months ago, Google rolled out Google Merchant Center For Agencies in the US and Canada after beta testing it in October 2025. Now, Google has released Google Merchant Center for Agencies globally, everywhere.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Tests Dark &amp; Light URLs In Search Results (For The Same URL)</title><link>https://www.seroundtable.com/google-dark-light-urls-41301.html</link><pubDate>Tue, 12 May 2026 07:31:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-dark-light-urls-41301.html</guid><description>Google is testing displaying the URL of the search result snippet where the https portion is a dark gray and the domain name portion is a light gray. It is a weird test, but hey, Google is always testing...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>PSA: Bing Webmaster Tools Does Not Distinguish Between http and https</title><link>https://www.seroundtable.com/bing-webmaster-tools-http-and-https-41299.html</link><pubDate>Tue, 12 May 2026 07:21:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/bing-webmaster-tools-http-and-https-41299.html</guid><description>Did you know that Bing Webmaster Tools treats http and https as the same property, it does not distinguish between http and https?  This is different from Google Search Console, which lets you set up a property for each and every variation. </description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Bing SEO</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ads Certification Process Updated For Crypto</title><link>https://www.seroundtable.com/google-ads-certification-cryptocurrency-41256.html</link><pubDate>Tue, 12 May 2026 07:11:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ads-certification-cryptocurrency-41256.html</guid><description>Google posted an update to its Google Ads certification process for several cryptocurrencies and complex speculative financial products.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Daily Search Forum Recap: May 11, 2026</title><link>https://www.seroundtable.com/recap-05-11-2026-41300.html</link><pubDate>Mon, 11 May 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-05-11-2026-41300.html</guid><description>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google officially drops support for FAQ rich results...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Search Drops FAQ Rich Results In Search &amp; Search Console</title><link>https://www.seroundtable.com/google-drops-faq-rich-results-41298.html</link><pubDate>Mon, 11 May 2026 07:51:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-drops-faq-rich-results-41298.html</guid><description>Google announced on Friday that Google Search, as of May 7th, no longer shows FAQ rich results within the Google Search results. Google will also drop reporting on it within Google Search Console and the respective APIs in the future.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Search Engine Optimization</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ads Posts Site Visits Assets Documentation</title><link>https://www.seroundtable.com/google-ads-site-visits-assets-docs-41297.html</link><pubDate>Mon, 11 May 2026 07:41:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ads-site-visits-assets-docs-41297.html</guid><description>Google Ads has posted new help documentation on site visits assets, which we covered as tests numerous times - the label that says how many people visited the site.  Well, now there is official documentation for it and we know they are officially called site visits assets.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Vehicle Ads Now In Standard Shopping Campaigns</title><link>https://www.seroundtable.com/google-vehicle-ads-standard-shopping-campaigns-41263.html</link><pubDate>Mon, 11 May 2026 07:31:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-vehicle-ads-standard-shopping-campaigns-41263.html</guid><description>Google now allows you to run vehicle ads in your Standard Shopping campaigns. Previously, this was only available in Performance Max for Vehicle ads only, according to PPC News Feed.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Merchant Center Gains More Out-of-Stock Options</title><link>https://www.seroundtable.com/google-merchant-center-more-out-of-stock-41295.html</link><pubDate>Mon, 11 May 2026 07:21:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-merchant-center-more-out-of-stock-41295.html</guid><description>Google has updated its Google Merchant Center landing page requirements help documentation to expand and offer more options for out-of-stock products. Google wants you to "ensure your landing page clearly displays product availability for online purchases."</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Tag Manager May Be Coming To Google Ads Interface</title><link>https://www.seroundtable.com/google-tag-manager-to-google-ads-41296.html</link><pubDate>Mon, 11 May 2026 07:11:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-tag-manager-to-google-ads-41296.html</guid><description>Google may be integrating Google Tag Manager directly into the Google Ads interface. The integration of Tag Manager also comes with a new interface and user experience.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Daily Search Forum Recap: May 8, 2026</title><link>https://www.seroundtable.com/recap-05-08-2026-41294.html</link><pubDate>Fri, 08 May 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-05-08-2026-41294.html</guid><description>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

We are seeing new Google search ranking volatility heat up today, it seems weird...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Search News Buzz Video Recap: Google AI Systems Black Box, Links In AI, UCP Checkout Expands, ChatGPT Ad Manager, Ask.com Shutters &amp; More</title><link>https://www.seroundtable.com/video-05-08-2026-41290.html</link><pubDate>Fri, 08 May 2026 08:01:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/video-05-08-2026-41290.html</guid><description>This week in search we covered more heated Google ranking volatility this morning, it seems big - so stay tuned. We also covered how Google spoke about how they try to isolate their AI systems because...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Video Recaps</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Search Ranking Volatility Heated Today - May 8th</title><link>https://www.seroundtable.com/google-search-ranking-volatility-heated-41293.html</link><pubDate>Fri, 08 May 2026 07:55:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-search-ranking-volatility-heated-41293.html</guid><description>Many of the third-party tracking tools, not all, but many, are showing some heated volatility this morning around Google Search's ranking positions.  I am also seeing some early chatter within the SEO industry about movement in their rankings. It is possible that there may have been an unconfirmed Google update in the past 24-hours or so.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Updates</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item></channel></rss>