<?xml version="1.0" encoding="UTF-8" standalone="no"?><rss xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" version="2.0"><channel><title>Search Engine Roundtable</title><description>A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.</description><link>https://www.seroundtable.com</link><dc:language xmlns:dc="http://purl.org/dc/elements/1.1/">en-us</dc:language><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">Barry Schwartz</dc:creator><dc:date xmlns:dc="http://purl.org/dc/elements/1.1/">Fri, 01 May 2026 10:00:00 -0400</dc:date><admin:generatorAgent xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" rdf:resource="http://www.seroundtable.com/" xmlns:admin="http://webns.net/mvcb/"/><language>en-us</language><itunes:explicit>no</itunes:explicit><copyright>Search Engine Roundtable</copyright><itunes:image href="http://www.seroundtable.com/the-pulse-icon.jpg"/><itunes:keywords>search,search,engines,google,yahoo,ask,com,microsoft,live,com,adcenter,adwords,adsense,ypn,barry,schwartz,search,engine,roundtable</itunes:keywords><itunes:summary>The Pulse with Barry Schwartz and co-hosts Ben Pfeiffer and Chris Boggs covers search topics that receive the most buzz from within the search community. Each Tuesday, The Pulse will recap those important search topics in a roundtable style format, allowing the hosts to debate and argue some of the latest trends and stories in the search industry.</itunes:summary><itunes:subtitle>Search Pulse from the Search Engine Roundtable</itunes:subtitle><itunes:category text="Technology"><itunes:category text="Tech News"/></itunes:category><itunes:author>Barry Schwartz</itunes:author><itunes:owner><itunes:email>barry@rustybrick.com</itunes:email><itunes:name>Barry Schwartz</itunes:name></itunes:owner><item><title>Daily Search Forum Recap: May 1, 2026</title><link>https://www.seroundtable.com/recap-05-01-2026-41257.html</link><pubDate>Fri, 01 May 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-05-01-2026-41257.html</guid><description>Here is a recap of what happened in the search forums today...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Search News Buzz Video Recap: Google Ranking Volatility, Back Button Hijacking Notices &amp;  AdSense Triggers, Bing Webmaster Tools Teases AI Reporting &amp; More</title><link>https://www.seroundtable.com/video-04-01-2026-41254.html</link><pubDate>Fri, 01 May 2026 08:01:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/video-04-01-2026-41254.html</guid><description>

This week in search, we are seeing yet again more Google search ranking volatility.  Google sent out notifications about back button hijacking penalties to those sites that have the problem.  Google AdSense vignette ads may trigger the penalty...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Video Recaps</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Search May Be Deindexing URLs At Higher Rates</title><link>https://www.seroundtable.com/google-search-deindexing-urls-41252.html</link><pubDate>Fri, 01 May 2026 07:51:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-search-deindexing-urls-41252.html</guid><description>SEOs and site owners are always complaining about indexing issues with Google Search.  Why is this page not indexed, why is that page not indexed. But some seasoned SEOs are asking if Google is more picky about what it indexes in the past month or so, than it was maybe a year ago.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Search Engine Optimization</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Preferred Sources Now Available For All Languages Globally</title><link>https://www.seroundtable.com/google-preferred-sources-all-languages-globally-41253.html</link><pubDate>Fri, 01 May 2026 07:31:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-preferred-sources-all-languages-globally-41253.html</guid><description>Back in December, Google expanded Preferred sources globally, but only for English-language content. Now, according to The Verge, Google's preferred sources support all languages globally.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ads AI Max: AI Brief, Text Disclaimers &amp; Shopping &amp; Travel Expansion</title><link>https://www.seroundtable.com/google-ads-ai-max-ai-brief-text-disclaimers-more-41240.html</link><pubDate>Fri, 01 May 2026 07:31:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ads-ai-max-ai-brief-text-disclaimers-more-41240.html</guid><description>Google annnounced a number of new updates for AI Max within Google Ads. These include (1) AI Brief, (2) text disclaimers and (3) Expansion with AI Max for shopping and Search Campaigns for travel.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Discover With New You Asked To See Label</title><link>https://www.seroundtable.com/google-discover-you-asked-to-see-label-41215.html</link><pubDate>Fri, 01 May 2026 07:21:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-discover-you-asked-to-see-label-41215.html</guid><description>Google is showing a new label on the Discover feed that says "You asked to see." This label is added to items in your feed that are customized based on the Tailor Your Feed feature.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>April &amp; May 2026 Google Webmaster Report</title><link>https://www.seroundtable.com/april-may-2026-google-webmaster-report-41251.html</link><pubDate>Fri, 01 May 2026 07:11:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/april-may-2026-google-webmaster-report-41251.html</guid><description>I missed last month's Google Webmaster Report, so I am combining both April and May into one big report.  Google completed rolling out the March 2026 spam update in March, and started the March core update, which completed in April.  We also had a lot of other ranking volatility throughout.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Search Engine Optimization</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Daily Search Forum Recap: April 30, 2026</title><link>https://www.seroundtable.com/recap-04-30-2026-41250.html</link><pubDate>Thu, 30 Apr 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-04-30-2026-41250.html</guid><description>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Google and Microsoft reported earnings...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Microsoft Ads PMax Website Publisher URL Report Gains Conversion &amp; Spend</title><link>https://www.seroundtable.com/microsoft-pmax-website-publisher-url-update-41249.html</link><pubDate>Thu, 30 Apr 2026 07:41:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/microsoft-pmax-website-publisher-url-update-41249.html</guid><description>Microsoft Advertising has added conversion and spend metrics to the PMax Website Publisher URL report.  So if you check out the report, you will see a bunch more insight and data into the performance of those ads.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Bing Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Showing More Links &amp; Citations Within AI Mode?</title><link>https://www.seroundtable.com/google-showing-more-links-ai-mode-41245.html</link><pubDate>Thu, 30 Apr 2026 07:31:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-showing-more-links-ai-mode-41245.html</guid><description>Google may be testing showing more links and citations within the AI Mode results. Google has done this with AI Overviews a year or so ago and now may be testing it with AI Mode results.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ads PMax Tests Select Partners To Run Ads With</title><link>https://www.seroundtable.com/google-ads-select-partners-to-run-ads-with-41248.html</link><pubDate>Thu, 30 Apr 2026 07:21:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ads-select-partners-to-run-ads-with-41248.html</guid><description>Google Ads is testing more transparency around its partner network, letting some advertisers select if they want to run their ads on the search partner network and/or Google Display Network.  It is labeled Partners in Alfa. </description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ads Recommendations New Results Tab</title><link>https://www.seroundtable.com/google-ads-recommendations-results-tab-41243.html</link><pubDate>Thu, 30 Apr 2026 07:11:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ads-recommendations-results-tab-41243.html</guid><description>Google Ads seems to have added a new tab to the recommendations section named "results." I assume this section will show the results of any implemented recommendations you selected within your Google Ads campaigns.</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google Ads</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Google Ad Revenue Up 15.5% With Overall Revenue Up 22%</title><link>https://www.seroundtable.com/google-ad-revenue-earnings-41246.html</link><pubDate>Wed, 29 Apr 2026 16:20:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/google-ad-revenue-earnings-41246.html</guid><description>Google reported its earnings today, its Q1 2026 earnings report showed ad revenues up by 15.5% at $77.3 billion and overall revenue was up 22% at $109.9 billion...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Google News</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Bing Ads Revenue Up 12% - 1 Billion Monthly Action Users Milestone</title><link>https://www.seroundtable.com/microsoft-bing-earnings-41247.html</link><pubDate>Wed, 29 Apr 2026 16:12:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/microsoft-bing-earnings-41247.html</guid><description>

Microsoft reported its third quarter 2026 earnings and it showed that its search and advertising revenue was up for 12% and that means its ad growth is growing again. The previous quarter it was up 10% before that, up 16% and the one before that was 21% and this quarter...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Bing Search</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item><item><title>Daily Search Forum Recap: April 29, 2026</title><link>https://www.seroundtable.com/recap-04-29-2026-41242.html</link><pubDate>Wed, 29 Apr 2026 10:00:00 -0400</pubDate><guid isPermaLink="true">https://www.seroundtable.com/recap-04-29-2026-41242.html</guid><description>Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.

Some Google AdSense vignette ads may trigger the new back button hijacking search penalty...</description><dc:subject xmlns:dc="http://purl.org/dc/elements/1.1/">Search Forum Recap</dc:subject><dc:creator xmlns:dc="http://purl.org/dc/elements/1.1/">barry@rustybrick.com (Barry Schwartz)</dc:creator></item></channel></rss>