A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.https://www.seroundtable.comen-usBarry SchwartzFri, 12 Jun 2026 10:00:00 -0400en-usnoSearch Engine Roundtablesearch,search,engines,google,yahoo,ask,com,microsoft,live,com,adcenter,adwords,adsense,ypn,barry,schwartz,search,engine,roundtableThe Pulse with Barry Schwartz and co-hosts Ben Pfeiffer and Chris Boggs covers search topics that receive the most buzz from within the search community. Each Tuesday, The Pulse will recap those important search topics in a roundtable style format, allowing the hosts to debate and argue some of the latest trends and stories in the search industry.Search Pulse from the Search Engine RoundtableBarry Schwartzbarry@rustybrick.comBarry Schwartzhttps://www.seroundtable.com/recap-06-12-2026-41498.htmlFri, 12 Jun 2026 10:00:00 -0400https://www.seroundtable.com/recap-06-12-2026-41498.htmlHere is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google search ranking volatility has been superheated all week...Search Forum Recapbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-search-console-link-report-fixed-41499.htmlFri, 12 Jun 2026 08:16:00 -0400https://www.seroundtable.com/google-search-console-link-report-fixed-41499.htmlGoogle has finally fixed the link report within Google Search Console. It was broken for the past few weeks and all Google did back then was a temporary "fix" to revert the data to a previous state. But now that report is showing new, normal link data.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/video-06-12-2026-41487.htmlFri, 12 Jun 2026 08:01:00 -0400https://www.seroundtable.com/video-06-12-2026-41487.htmlThis week, we covered the post-Google core update volatility that hit some folks hard. An updated zero click study shows Google Search is sending less and less traffic to the open web. Apple announced the all new Apple Intelligence and Siri AI. Bing gave searchers...Search Video Recapsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-local-services-ads-home-listings-41490.htmlFri, 12 Jun 2026 07:51:00 -0400https://www.seroundtable.com/google-local-services-ads-home-listings-41490.htmlGoogle is adding home listings to Google Local Service throughout the United States. Google mentioned this is in partnership with HouseCanary's rich data platform.Google Adsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ads-dsa-ai-max-extended-41497.htmlFri, 12 Jun 2026 07:41:00 -0400https://www.seroundtable.com/google-ads-dsa-ai-max-extended-41497.htmlGoogle has pushed off its deadline and timeline for the transition from Dynamic Search Ads (DSA) to AI Max for Search campaigns. Previously, the deadline was this coming September, and now it is February 2027.Google Adsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-search-console-platform-property-tooltips-41495.htmlFri, 12 Jun 2026 07:31:00 -0400https://www.seroundtable.com/google-search-console-platform-property-tooltips-41495.htmlGoogle has a new help document in the Google Search Console tools and reporting section named Platform property tooltips. I don't see any other information about this document but it does imply that a new report or tool is coming to Search Console.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-search-ranking-volatility-mid-june-41496.htmlFri, 12 Jun 2026 07:21:00 -0400https://www.seroundtable.com/google-search-ranking-volatility-mid-june-41496.htmlThis week has been weird, in terms of Google Search ranking volatility. The volatility seems to have extended from this past weekend, throughout most, if not all, of this week. But again, like this past weekend, the tools are really not showing much heat and volatility. But I am seeing significant chatter in the SEO community about ranking fluctuations.Google Updatesbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-search-personalization-settings-41482.htmlFri, 12 Jun 2026 07:11:00 -0400https://www.seroundtable.com/google-search-personalization-settings-41482.htmlGoogle sent an email to some searchers notifying them that changes are coming to how to control your saved history and personalization within Google Search. Google added that "You'll see this change in your Google Account in the next few days."Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/recap-06-11-2026-41493.htmlThu, 11 Jun 2026 10:00:00 -0400https://www.seroundtable.com/recap-06-11-2026-41493.htmlHere is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google Search was unaffected by yesterday's Gemini outage...Search Forum Recapbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-business-profile-integrated-gemini-41484.htmlThu, 11 Jun 2026 07:51:00 -0400https://www.seroundtable.com/google-business-profile-integrated-gemini-41484.htmlGoogle will soon allow you to connect Google Business Profiles with Gemini. This will allow you to ask questions about your reviews, your local listing and performance within Google Maps and Google Search.Google Mapsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-business-profiles-adds-whatsapp-numbers-in-bulk-41483.htmlThu, 11 Jun 2026 07:41:00 -0400https://www.seroundtable.com/google-business-profiles-adds-whatsapp-numbers-in-bulk-41483.htmlGoogle seems to have added WhatsApp phone numbers to tons of Google Business Profiles automatically over the past week. Google has sent email notifications to some of those businesses, and in some cases, the numbers are wrong or they are not reachable.Google Mapsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-merchant-center-delay-product-submissions-41494.htmlThu, 11 Jun 2026 07:31:00 -0400https://www.seroundtable.com/google-merchant-center-delay-product-submissions-41494.htmlGoogle Merchant Center has API issues, causing a temporary delay in product submissions. Google posted the notice in the Merchant Center portal and on its status page.Google Adsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-dotted-underlined-urls-41486.htmlThu, 11 Jun 2026 07:22:00 -0400https://www.seroundtable.com/google-dotted-underlined-urls-41486.htmlGoogle is testing using a dotted underline and a shaded URL for the search result snippet's URL. Yesterday, we covered how Google was testing a blue dotted underline for sitelinks within the sponsored results. But now we are seeing dotted underlines and shaded URLs for organic search result snippets.Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/chatgpt-ads-product-feeds-41488.htmlThu, 11 Jun 2026 07:21:00 -0400https://www.seroundtable.com/chatgpt-ads-product-feeds-41488.htmlOpenAI has upgraded its ChatGPT Ads Manager tool to allow advertisers to upload product feeds that automatically create ads for each uploaded product. This obviously makes it easier to have ads on ChatGPT for retailers.Other Search Enginesbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ads-images-sitelinks-41491.htmlThu, 11 Jun 2026 07:11:00 -0400https://www.seroundtable.com/google-ads-images-sitelinks-41491.htmlGoogle Ads is testing showing images within the sitelinks portion of the ad unit. I've seen plenty of images in the main portion of the sponsored search results but I don't believe I've seen images in the sitelinks area of the sponsored results.Google Adsbarry@rustybrick.com (Barry Schwartz)