A well-rounded view on search engines and search engine marketing from five segments of the Web population represented by senior members of the major SEO/SEM forums on the Internet.https://www.seroundtable.comen-usBarry SchwartzTue, 03 Nov 2026 16:15:00 -0500https://www.seroundtable.com/assets/images/feed-icon.pngen-usnoSearch Engine Roundtablesearch,search,engines,google,yahoo,ask,com,microsoft,live,com,adcenter,adwords,adsense,ypn,barry,schwartz,search,engine,roundtableThe Pulse with Barry Schwartz and co-hosts Ben Pfeiffer and Chris Boggs covers search topics that receive the most buzz from within the search community. Each Tuesday, The Pulse will recap those important search topics in a roundtable style format, allowing the hosts to debate and argue some of the latest trends and stories in the search industry.Search Pulse from the Search Engine RoundtableBarry Schwartzbarry@rustybrick.comBarry Schwartzhttps://www.seroundtable.com/google-updates-crawled-currently-not-indexed-42450.htmlTue, 03 Nov 2026 16:15:00 -0500https://www.seroundtable.com/google-updates-crawled-currently-not-indexed-42450.htmlGoogle has updated the page indexing report help documentation, specifically the "Crawled - currently not indexed" section. It now says Google doesn't index all pages, this is a common message, it doesn't necessarily indicate an issue and more.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-performance-reports-spike-clicks-42448.htmlTue, 03 Nov 2026 10:54:00 -0500https://www.seroundtable.com/google-performance-reports-spike-clicks-42448.htmlGoogle Search Console's performance report is showing a weird spike in clicks for some sites over the past couple of days. It is not impacting all sites, and it might be a bug, but some are seeing this huge increase in clicks reported by Search Console.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/recap-11-03-2026-42442.htmlTue, 03 Nov 2026 10:00:00 -0500https://www.seroundtable.com/recap-11-03-2026-42442.htmlHere is a recap of what happened in the search forums today...Search Forum Recapbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-search-off-k-12-schools-42447.htmlTue, 03 Nov 2026 09:44:00 -0500https://www.seroundtable.com/google-search-off-k-12-schools-42447.htmlGoogle announced it will "entirely" turn off Google Search, along with Gemini, Gemini Notebook, and Gemini in Classroom for K-12 schools. "Access to these products will be entirely off for K-12 student accounts until school administrators explicitly turn them on," Google wrote.Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ai-mode-links-google-flights-42428.htmlTue, 03 Nov 2026 07:51:00 -0500https://www.seroundtable.com/google-ai-mode-links-google-flights-42428.htmlOver the weekend, I tested out using Google AI Mode to get flight information and 100% of the time, the only links available within the AI Mode responses were to Google Flights. I am sure the Digital Markets Act (DMA) folks in Europe are going to like this.Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-removing-ai-mode-42436.htmlTue, 03 Nov 2026 07:41:00 -0500https://www.seroundtable.com/google-removing-ai-mode-42436.htmlGoogle is supposedly testing removing the AI Mode button from the Google Search bar. I cannot replicate this, but it doesn't surprise me that Google would test removing the AI Mode bar for a tiny subset of searchers to compare how it performs versus when the AI Mode button is available.Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-quality-issues-home-page-indexed-42439.htmlTue, 03 Nov 2026 07:31:00 -0500https://www.seroundtable.com/google-quality-issues-home-page-indexed-42439.htmlIs your home page the only page indexed by Google Search? Were other pages of your site previously indexed and are no longer showing up in Google's index? Well, that might be a Google Search quality issue with your website.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ads-pmax-brand-queries-42438.htmlTue, 03 Nov 2026 07:21:00 -0500https://www.seroundtable.com/google-ads-pmax-brand-queries-42438.htmlGoogle Ads updated its How Performance Max interacts with other campaigns in your account help document to add a new section on how "Performance Max campaigns may also filter out navigational or brand-specific search queries to prioritize serving them through dedicated Search campaigns."Google Adsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ads-asset-scheduling-day-grouping-42433.htmlTue, 03 Nov 2026 07:11:00 -0500https://www.seroundtable.com/google-ads-asset-scheduling-day-grouping-42433.htmlGoogle Ads improved the asset scheduling advanced options to let you group days, such as weekends versus weekdays and more. This can be found under the advanced options within asset scheduling in Google Ads.Google Adsbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-robots-block-popups-42445.htmlTue, 03 Nov 2026 07:05:00 -0500https://www.seroundtable.com/google-robots-block-popups-42445.htmlGoogle's John Mueller explained how to prevent pop-up dialogs on your website from appearing in Google Search using the robots.txt file. He mentioned how to do this if you are using JavaScript for the pop-up.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ai-overviews-brands-right-42440.htmlMon, 02 Nov 2026 12:15:00 -0500https://www.seroundtable.com/google-ai-overviews-brands-right-42440.htmlGoogle has moved the AI Overviews for many brand-related keywords to the right-hand column of the search results page. Previously, they appeared at the top or middle of the main search results section.Googlebarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/recap-11-02-2026-42434.htmlMon, 02 Nov 2026 10:00:00 -0500https://www.seroundtable.com/recap-11-02-2026-42434.htmlHere is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Google and Microsoft, as well as OpenAI and Anthropic...Search Forum Recapbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/november-2026-google-webmaster-report-42431.htmlMon, 02 Nov 2026 07:51:00 -0500https://www.seroundtable.com/november-2026-google-webmaster-report-42431.htmlIt is time for the big Google Webmaster report, the November 2026 edition, where I recap all the big changes Google made organically in Google Search. Of course, the big one is that Google completed its September 2026 spam update in October, and we also saw several unconfirmed Google algorithm updates as we wait for Google to roll out the next core update.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/click-data-search-console-ai-reporting-42437.htmlMon, 02 Nov 2026 07:41:00 -0500https://www.seroundtable.com/click-data-search-console-ai-reporting-42437.htmlGary Illyes from Google has implied that click data and query data are likely not coming to the AI performance report in Google Search Console. Gary Illyes wrote that the Search Console team is interested in bringing "data that makes sense" to the report but didn't say clicks or query data was that data.Google Search Engine Optimizationbarry@rustybrick.com (Barry Schwartz)https://www.seroundtable.com/google-ads-strategist-ai-fake-names-photos-42426.htmlMon, 02 Nov 2026 07:31:00 -0500https://www.seroundtable.com/google-ads-strategist-ai-fake-names-photos-42426.htmlGoogle Ads Strategists, who are part of the Google Extended Workforce, are using AI-generated profile photos and names when reaching out to advertisers. An email sent from Kassy Garcia from Google to Joe Youngblood seems legit but when you look up who Kassy Garcia is, you won't find anything.Google Adsbarry@rustybrick.com (Barry Schwartz)