Search Buzz Video Roundup

Search Buzz Roundup: 7/3/2009 - Google Search Updates, Bing Twitter Answers & SEO Salesmanship

Barry Schwartz — Fri, 3 Jul 2009 18:05:00 EST

In this week's video recap, we discuss the July Google webmaster report, a lot has happened over the past 30 days. Google may have had a PageRank quirk. Google penalized the porn industry and then reversed it. Google is messing with international search filters. Many of you like the new Bing commercials. Bing tries real-time search with Twitter answers. Microsoft adCenter has a quality based ranking team. Google announces the new AdWords API, v2009. Google has payment issues with Australian AdSense publishers. Selling SEO before the site is developed, is not easy. Google insults their top forum help contributors. Have a wonderful July 4th weekend! That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 6/26/2009 - Swine Flu Recovery, Google PageRank Update & Bing's Traffic Spike

Barry Schwartz — Fri, 26 Jun 2009 17:25:00 EST

I'm back this week after surviving the possible Swine Flu and getting the new iPhone. This week, we quickly talk about the new and frequent toolbar PageRank update. We also discuss Bing's search spike, possibly due to spam tests and how you may want to reallocate your marketing budgets. Google is asking webmasters for suggestions, so go get it. Google told us why they shorten URLs. Google AdSense is adding up and I explain why. Google tests new commission or pay for performance based product ads. Google tests Google AdSense for Apps for the iPhone and Android. AdWords My Client Center might be frustratingly buggy. Google Export Advisor is a nice tool to help your SEM efforts globally. I gave tips on getting into Google Finance. Michael Jackson death sends shock waves through the Internet. I recapped the Father's Day logos and Summer Google logo even the controversial "Winter" Google logo. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 6/12/2009 - SEOs Are Criminals, Google Allows Domain Changes & We Love Bing

Barry Schwartz — Fri, 13 Jun 2009 22:00:00 EST

In this week's video, I discuss the recent debate on if Google sees SEOs as criminals or not. I also discuss how Google is now notifying webmasters after they review a site. Google updated the webmaster tools design, added a major feature for domain change and also added email notifications. Google UK is suffering from a major influx. 70 percent of our readers actually like Bing. Google continues test of images between the snippet and the display URL. Google appeals and beats AdSense publisher in appeals court. Google sent the wrong publisher the wrong check. Google released a new iPhone friendly iGoogle. People are upset that Google showed a Tetris logo on D-Day, while Bing did the right thing. Facebook is launching usernames. That was this week on the http://www.SERoundtable.com/.

Search Buzz Roundup: 6/05/2009 - Google PageRank Nofollowing, Yahoo Search Update & Dangerous Search Snippets

Barry Schwartz — Fri, 5 Jun 2009 16:10:00 EST

In this week in search, I discuss how Matt Cutts of Google's statements on the nofollow attribute used for PageRank sculpting has sent shock waves through the industry. I discuss that topic for a while, so you may want to listen to it. Yahoo Search had a confirmed algorithm and index update. Google's search snippets can be dangerous and might even get you sued. Microsoft launched Bing early, people like it but it wasn't added to Google Analytics, doesn't seem to support the NOODP tag and hijacked IE6 users. AdWords is testing a very neat feature named Bid Simulator. Google Local Business Center added nice analytics. Google Square is live, what should SEOs know about it. SMX Advanced was this passed week, don't miss the live blogging. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 5/29/2009 - Google PageRank Update, Click Tracking Changes & SEM Poll Explosion

Barry Schwartz — Fri, 29 May 2009 11:00:00 EST

In this week's video, which I created on Thursday, but published on Friday, we discussed several SEM topics. First, there was a Google Toolbar PageRank update. Google is testing new click tracking. Can Google rank pages higher on certain days? Most SEOs will try Google's new rich snippet markups. Rich snippets only show up in Google US. 80% of SEOs feel they can beat Wikipedia in Google. Most SEMs prefer the new AdWords trademark policy. 76% of SEMs don't fully trust Google's keyword tool. The local search ranking factors released a version two this week. Google finally commemorates memorial day and we got the logo recap for you. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 5/22/2009 - Google Wonders, Yahoo Japan Updates & AdWords Transparency

Barry Schwartz — Fri, 23 May 2009 21:40:00 EST

In this 13 minute video recap, I go quickly through the past two weeks of search news. First, I had a baby girl, so that is why I missed the recap last week. Google made major changes named search options, wonder wheel, timeline, rich snippet markups, search suggestions and news and blog search were updated. Google and Yahoo Japan has a search index update. AdWords shows all queries now. Google tests one line product AdWords ads. Yahoo Search ads test favorite icons. Slow sites do better on AdSense? Google AdSense doesn't work on linux. Google Profile profiles have filters on occasion. Microsoft gets ready to relaunch search. Safka leaves Ask.com. SEO companies are springing up like dandelions. That was this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 5/8/2009 - Google May Report, SEM Unemployment & Twitter & Wolfram Alpha Do Search

Barry Schwartz — Fri, 8 May 2009 18:30:00 EST

In this week's recap, we have your Google May webmaster report. I also polled about 400 search marketers who told me that there is 7% unemployment in the search marketing industry, while 25% are self-employed. I discussed three major issues where Google Maps can seriously impact your business. Twitter hopes to improve their search engine. Wolfram Alpha has high expectations. Google launches a publisher center for Ad Planner. Google tests "review this site" link in the search results. Matt Cutts tests Google's 302 redirect handling. We spotted porn on iGoogle from Google Gadgets. Google Checkout begins charging fees. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 5/1/2009 - Google Surprise, Microsoft Fakes It & Swine Flu Monetization

Barry Schwartz — Fri, 1 May 2009 13:25:00 EST

In this week's search recap, I covered several topics on search. I started off with how Google's localized search engines may have some geo targeting issues. Google ran up a $30,000 bill for some new advertiser. Google has a major issue with merging business data on Google Maps. Microsoft stopped faking the search referrals, for now. You can trick AdWords into giving you longer titles with keyword insertion. Google updated their AdSense program policies, this is a big one. Publishers are upset with Google over delayed AdSense payments. Google might ban you if you don't update your privacy policy. Google fashioned a Morse code logo this week. Some are looking to make money off the Swine Flu. That was this week in search from http://www.SERoundtable.com/.

Search Buzz Roundup: 04/24/2009 - GOOG, YHOO & MSFT Earnings, Expired Domains and Colors of PageRank

Barry Schwartz — Fri, 24 Apr 2009 17:35:00 EST

Google, Yahoo and Microsoft all reported pretty poor earnings this quarter, in fact, they all made history. I talked about how Google handles expired domains. Google's Gray bar PageRank score, what does that mean? I show how you can verify your profile in Google. Use Google's new Similar Image search feature. Microsoft is still faking their search referral data. Google began to push the new AdWords user interface on advertisers. Google also allows Google Base users to enhance their AdWords listings. SEOs are excited for the new Google Analytics API. Microsoft opens up ContentAds a bit more. Google AdSense beta tests category filters. Jeeves comes back in the UK. At the end of the show, I showed off the Earth Day logos from the industry. Thanks for listening and reading at http://www.SERoundtable.com/.

Search Buzz Roundup: 04/03/2009 - Search Celebrates April Fools, Google PageRank Update & Yahoo Search Update

Barry Schwartz — Fri, 03 Apr 2009 17:35:00 EST

Google and the rest of the search industry had a lot of fun with April Fools' Day hoaxes, I recap them in the video. Google had a PageRank update on April 1st, no foolin. Yahoo Search updated earlier this week. Google continues classic, one line, Sitelinks test. Publishers accuse Google of stealing AdSense earnings. AdSense gives more email preferences to publishers. Google drops the video ad units from AdSense. AdWords encourages you to use the new beta interface now. Microsoft drops Ms. Dewey, the fun and witty search character. FeedBurner stats go haywire again. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 03/20/2009 - Yahoo Adds Features, AdWords Fav Icons & Keyword Tool Bugs

Barry Schwartz — Fri, 20 Mar 2009 16:22:00 EST

Today's Search Video I talk quickly about the logos for the first day of Spring, and also St. Patrick's day logos. Google finally spoke about the AJAX pages. Yahoo added features to search marketing product. Google AdWords tests favorite icons. AdWords keyword tool has a bug. Yahoo Directory might be free. I offered three link building tips. I also gave two SEO tips. Don't fall for a potential Google money scam. SEOs are split on need to specialize. I won't be at SES NY and no video next week. That is what we covered this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 03/13/2009 - Google Behavioral Ads, Utah Bans Some Search ads, Microsoft Shuts Down adCenter Analytics

Barry Schwartz — Fri, 13 Mar 2009 13:15:00 EST

Google launched a new beta for advertisers to target users based on their interests and online behaviors. Don't worry, AdSense publishers can opt out. AdSense had a major contextual relevancy bug that results in lots of lost money. Utah's House passed a law banning trademarked keywords for search ads. Google pushed off the Blog Search update. Microsoft is discontinuing their adCenter analytics. Google's keyword tool had major issues this week. SEM companies are weathering the recession just fine, according to a recent poll. 55 percent of SEO's won't take on pay for performance deals. Spaced out nofollow attributes currently don't pass value. Google Docs had a major security breach. Google Maps can't help you find a lost car but it may send horny men to your office. That was this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 03/06/2009 - Google Vince Update, Publisher Beats Google, Ask.com Goes Too Far

Barry Schwartz — Fri, 6 Mar 2009 13:35:00 EST

Please let me know if you prefer the longer videos in the comments area. Google may have updated PageRank, but the "brand push" is called the "Vince" change. I talk in detail about the "Vince" change and why webmasters are upset. A publisher takes Google to small claims court and wins. You can close down your competitors in Google Maps. Google emails webmasters about malware, again. Microsoft preps new search engine, Kumo. Ask.com just went to far when they started framing search results again. Google UK is testing one line Sitelinks. SEOs still fear the Google supplemental index. Google does expandable AdSense ads. Google AdSense adds Euro reports after exchange rate complaints. AdSense updated their home page. Google delayed payments to some advertisers by three months. AdWords title bug shows more than 25 characters. Is business improving for you in the past two weeks? Finally, happy Square Root day! Again, please let me know about the length. That was this week from http://www.SERoundtable.com/.

Search Buzz Roundup: 02/27/2009 - Yahoo's New Outlook, Google's Brand Push, & Link Cliques Discussed

Barry Schwartz — Fri, 27 Feb 2009 11:50:00 EST

In this week's edition, I covered Yahoo's new ad tools that should help them gain support. Also, I discussed Google Search's recent "brand push." Google Blog Search is still working on a solution. I discussed in more detail, the link clique concept - worth watching, in my opinion. Yahoo lowered minimum bids for some advertisers. Google updates their image index again. Google News added 20,000 new sources. Google News also dropped publishers by accident. AdWords is requiring you to link to your Analytics account. Google joined Twitter! We got the Mardi Gras logos archived. That was this week from http://www.SERoundtable.com/.

Search Buzz Roundup: 02/20/2009 - Yahoo Video Ads, Google SearchWiki on AdWords, & AdSense Gets Fonts & Domain Ads

Barry Schwartz — Fri, 20 Feb 2009 11:10:00 EST

I covered a lot of news in this 10 minute video. I wish I could make them longer, but YouTube has a 10 minute limit. In this recap, I covered the Yahoo Search video ads. Google tests SearchWiki on AdWords. Google now lets publishers pick their fonts. Google decided to slap AdWords advertisers this week. Google now requires pricing in Ringtone ads. Google's reporting engine flipped on the weekend. Google begins offer searcher tips. Can you hijack Google Translate? 70% of AdSense publishers report lower earnings last month. Fake news makes its way onto Google News. Google scores a D at the BBB. Google Webmaster Tools has a Sitemap bug and a link reporting bug. AdWords API extends February 23rd deadline to March 9th. Happy Valentines day and Presidents day, we got the logos covered! That is the news from the past week from http://www.SERoundtable.com/.