Search Buzz Video Roundup

Search Buzz Roundup: 2/5/2010 - Google & Bing SEO, Artificial AdWords, AdSense Revenue & More

Barry Schwartz — Fri, 5 Feb 2010 16:20:00 EST

In this weeks search recap, I cover the past month of Google SEO related topics, in the February Google Webmaster report. Bing spoke up on how important redirecting your canonical URLs are. Google is disapproving AdWords ads for "artificial ad traffic." Google is sending payment notifications to some AdSense publishers. Some publishers got paid double last month. Google may disclose the AdSense revenue split, and yes, most publishers want to know. AdSense has a reporting glitch with Blogger. Google is testing a new Google News home page and they also added a starring feature. Google Images previews now have a flip image feature for some. Finally, it was Groundhog day and only Bing and us had themes, Google, Yahoo and others did not. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 1/29/2010 - Google SEO, Social Search, Kaspersky & AdSense & Doodle Issues

Barry Schwartz — Fri, 29 Jan 2010 13:25:00 EST

This week, the bulk of the discussion in this recap is Google related. I talked about more Google Caffeine discussions, is it going live? Use a 410 status code for really strong 404s. Google launched answer highlighting in snippets. Google also released social search. Kaspersky blocked Google AdSense ads, again. Google is paying publishers less and less - and we try to figure out why. Search grows at 46% worldwide, Google grew even faster. Google Maps search added personalization, but does it slow you down. Google Reader tracks even non-RSS pages. Google messed up the Kuwait doodle and had controversy over Australia's Doodle 4 Google competition. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 1/22/2010 - Personalized Impact on SEO, Yahoo Update, Bing Purges & Jesus on Google

Barry Schwartz — Fri, 22 Jan 2010 15:15:00 EST

In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized search has on SEO. There may have been a Yahoo Search update this week. Microsoft says they will purge their search data within 6 months. Bing's auto-search suggestions get more current. Bing also shows search results for related queries. Google increased the Sitemaps limit. Google AdWords now has four professional exams. Yahoo released the network distribution feature, finally. SEOmoz built Open Site Explorer, a neat new useful tool. Google Maps lets you add real time content to your business listing. Don't use the same phone number as your competitor, if you don't want issues on your Google local listing. Search for Jesus on Google Images and you'll catch him smoking and drinking. Google continues to cash in, they announced awesome 4th quarter earnings. SEO is being trademarked again, but the story is different. Martin Luther King day was this week, we have the logos for you. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 1/15/2010 - Rank High in Google Real Time, Where Is Caffeine & Playboy in Fast Flip

Barry Schwartz — Fri, 15 Jan 2010 16:20:00 EST

This week we covered topics from SEO to topless Playboy girls. We discussed how to rank high in the Google real-time results with Twitter. We asked, when is Google launching the Caffeine index? Google added favorite icons to Webmaster Tools. Google added Fast Flip to Google News and we spotted a topless Playboy model on the home page. Google search spelling feature stole traffic from a web site. AdWords says your click through rate should be about 2 percent or higher. A new AdWords display URL policy requires subdomains for hosted domains. Google can transfer the campaigns you set up for clients, to their own accounts and leave you in the dust. If and when the Microsoft Yahoo deal goes through adCenter will take of Yahoo Search Marketing. Yahoo killed Shopping Search and outsourced it to PriceGrabber. Google changed home page fade in affect for the Haiti relief message. Google stood up to China and won't censor their results, the world is supporting Google. That was this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 1/8/2010 - Google SEO Update, Yahoo Update, Bing Fun & Google Local Blunder

Barry Schwartz — Fri, 8 Jan 2010 18:00:00 EST

This week, I try to get fancier with my video set up and integrate multiple video sources, including my monitor - let's see how that goes. I posted the Google webmaster report for January. There were rumors Caffeine went live, but it did not. More people are seeing the Google blue Jazz interface. Malware is becoming a bigger and bigger issues. Was there a Yahoo Search update or was it the paid inclusion results being removed? Google's local business privacy blunder caused some overall concern. Google may return the SEO and web design local pack? Bing says they are slow and recommends you spam Digg or Yahoo Buzz. Microsoft adCenter offered free clicks, well - not really. AdWords tests a CPA lead form and also click to call on mobile phones. Also, most PPCers have participated in bid wars, while most advertisers are not afraid to make changes to their accounts. Finally Googlers were working on New Years and Google animated their logo for Issac Newton. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: New Years Day 2010 - New Years 2010 Logos, Google PageRank Update & SEOs Slapped

Barry Schwartz — Fri, 1 Jan 2010 00:00:01 EST

In our New Years day video recap, I covered the last week of 2009 in search at the Search Engine Roundtable. I first showed off the various logos for New Years by Google, Yahoo, Bing, Ask.com and many others. Google also had a PageRank update on New Years eve. Google uses ccTLDs over server location. Google slapped SEOs by dropping them and web designers from the local pack. Bing's MSNBot is up to no good again, crawling fake file names. Google AdWords advertisers feel paralyzed. Increase your click through rate with women in thongs in your Google ads. Google launched the advertising professional search feature. Google had a weird bug related to the September 11 attacks. Finally, Google's porn filter had some issues this week. That was the last week of 2009 in search at http://www.SERoundtable.com/.

Search Buzz Roundup: 12/25/2009 - Christmas 2009 with Google, Yahoo, Bing & the Search Industry

Barry Schwartz — Fri, 25 Dec 2009 10:10:00 EST

Merry Christmas everyone! This week at the Search Engine Roundtable was a fairly slow week, due to the holidays. Some of the news I wanted to cover includes that Googlers are working on Christmas. Also, I posted the Christmas logos and themes from Google, Yahoo, Bing, Ask.com, Baidu, and so many others - so check it out. Google sent out e-cards saying they will be giving $20 million in charity in exchange for sending out schwag to advertisers and publishers. Brett Tabke felt we got stiffed and was pretty upset. Brett later explained he feels Google is cutting on webmaster and advertiser support and relations. Also, Bing really has zero support for the canonical tag and I explained why that upset me. QuickMark QR scanner fixed their bug, which caused a major headache for Google's favorite places decals. That was this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 12/18/2009 - Cross Canonical Tags, Bing Toolbar Page Score & Google Christmas Lunch

Barry Schwartz — Fri, 18 Dec 2009 15:53:00 EST

This week in search, I announce that I am hosting SMX SphinnCon Israel on March 7, 2010 in Jerusalem. Google announced the support for cross domain canonical tags. There may have been a Toolbar PageRank penalty earlier this week. Google may add PDF support to fetch as Googlebot. Google dropped Answers.com for their own definitions. Google is testing infinite scroll in image search. Bing might add "page score" to their toolbar. MSNBot crawls pages twice, once for compressed http and one for uncompressed. Google's new QR codes on the favorite places maps decals are sending users to wrong business, likely because of QR scanners and not Google. Google messed up the AdSense reporting again. Yahoo Search Marketing ads went down for a short period of time. Google is now in the URL shortening business with goo.gl. Google may buy Yelp for $500 million. Google is inviting publishers for Christmas lunch. Google's Im Feeling Lucky button does the New Year countdown. Google did a Doodle for Zamenhof. Google forgot about The Simpons 20th birthday, a shame. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 12/11/2009 - Google Personalizes All Results, Google & Yahoo Add Twitter & Happy Chanukah

Barry Schwartz — Fri, 11 Dec 2009 16:01:00 EST

Just a reminder, we did not do a video recap last week, we did a text one - so if you missed it, check it out. This week was the SES Chicago conference and we covered tons of sessions. Google switched personalized search on by default and SEOs are freaking out. Google and Yahoo both added real time Twitter results to the search results. Google launched image based search with Google Goggles. Google will add a trustworthy indicator to the page speed report because webmeisters aren't sure if it is accurate. Why? Well, both Google AdSense and Analytics have long page load times, but AdSense will be fixed and Google told us to ignore Analytics. Bing will crawl a 301 two or three times before registering it. We also posted our December Google webmaster report. Google is taking Google Money scammer to court and AdSense Pirates are becoming more of a problem. Ruscoe from Google Blogocoped is joining Google next month. Being an AdSense publisher doesn't mean Google will be a job reference for you. Don't search for 123456 in Google, you might get slapped in the face. Yahoo closed their deal with Microsoft, now they wait on the regulators (sorry, did not cover in video). Google had a Popeye logo this week. Tonight is Chanukah and Bing and we have themes live. Happy Chanukah everyone and have a great weekend. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 11/27/2009 - Thanksgiving Google Update, Bing & News Corp Bait Google & Obama's Google Embarrassment

Barry Schwartz — Fri, 27 Nov 2009 18:00:00 EST

There seems to be a major Google update going on, some suspect it is Caffeine related while others do not. Google said comment spam can hurt you bad. Rich snippets are now showing in other Google properties, such as Google UK and Canada. Don't waste your time with a banned domain. Bing and News Corp try to team up to bait Google on indexing their content. Is Bing now handling 301 redirects properly? If you are banned in AdWords, you likely will never be unbanned. Google opened product ads to all U.S. advertisers and then showed off all their new ad styles. Google Maps bug removed the local pack for web design like searches. Google AdSense bug showed weird HTML characters in the ads. Google is testing related search results in the top navigation bar. The Michelle Obama racist image reappeared and Google could not remove it, so they placed an ad as to why not. Finally, we posted all the Thanksgiving logos from Google, Yahoo, AOL, Ask.com, Bing, Dogpile and others - so check it out. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 11/20/2009 - Google Jazz, Web Page Speed, Michelle Obama Racism & Bing Search Update

Barry Schwartz — Fri, 20 Nov 2009 15:55:00 EST

In this week's search video recap, I try a new format, breaking the news up in segments - do let me know if you like it. I am sorry the video is so long, just lots of information to cover. We start with Google's new user interface that is now being seen by some searchers - it is pretty jazzy. Google is showing breadcrumbs instead of URLs in the search results on occasion. Google is testing Image Swirl, it is pretty tasty. Google Social Search labs is now back in action after going offline. Page load time will be a ranking factor in 2010. Is Google's Caffeine index live in a data center? Why did FeedBurner ruin the search engine friendly web? Did Google preform a hand change to the index for Michelle Obama? Microsoft Bing is updating now. Bing UK when out of beta, was it too soon? AdWords goes on another banning spree - but they now have an appeals process. Check out all that Polish Google ad spam. Google no longer allows exceptions to their 35 character display URL limit. Google expanded their product ads beta. AdSense places gold stars near featured ads. I now have access to the new AdSense beta interface. Publishers are being banned over using Tamper Data as a Firefox plugin. Yahoo added a developing news box to some search results. Finally, Danny took us back to the first ever search marketing conference. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 11/13/2009 - PubCon Vegas, Google Caffeine Out, Bing Gets Wolfram Alpha, Porn on Google Maps

Barry Schwartz — Fri, 13 Nov 2009 09:40:00 EST

In this weeks recap, I act all tired and dazed from coming off a red eye from Las Vegas and doing the video at 8am in the morning, with maybe 20 minutes of sleep. Of course I talked about our PubCon coverage, about 40 sessions covered live. Google shut down the Google Caffeine Sandbox and is pushing it out to a single data center soon. Google enhanced the keyword report in Webmaster Tools. MSNBot is having issues respecting the crawl delay directive. Bing added the awesome Wolfram Alpha data. Google Maps has a pornography issue. Are rich snippets being displayed in Google for smaller sites? The AdWords team did a help and tip photo shoot, they also backed a cake for the one year birthday. There is some fake Matt Cutts ban spam that is not real. We also have logos for Veterans Day, Sesame Street and Berlin Wall to show you. That was this week at http://www.SERoundtable.com/.

Search Buzz Roundup: 11/6/2009 - Google's Sesame Street, Halloween Costumes, AdSense Beta & More

Barry Schwartz — Fri, 6 Nov 2009 14:37:00 EST

Google shows about ten Sesame Streets logos over three days for their 40th anniversary. Google, Yahoo, Bing, AOL and others dressed up for Halloween. Google's home page fade adds "this space left blank," and it is ridiculous. AdSense is testing out a new interface. AdWords keeps banning advertisers. We got the detailed November 2009 Google webmaster report. AdWords now officially has Sitelinks. Publishers need to update their Sitemaps for Google News within six months. Google Maps updated the business listing quality guidelines. Google created a single dashboard. Google adds page previews to search options. MSN previews a new design. Matt Cutts drops WebmasterWorld cold. Sphinn leaves beta and adds premium features. PubCon is next week, we will have live real time coverage of the sessions. That was this past week at http://www.SERoundtable.com/.

Search Buzz Roundup: 10/30/2009 - Google PageRank Update, Bing Search Update & Yahoo's GeoCities Gone

Barry Schwartz — Fri, 30 Oct 2009 15:25:00 EST

Google updates the toolbar PageRank scores yesterday. Bing did yet another search index update. Google launched social search in the experimental labs. Google adds instructions for their simplistic fading home page. Yahoo finally killed GeoCities. Did Bing figure out 301 redirects? Google Sitelinks can take two weeks to be blocked. Google treats 410 status codes differently from 404s. Google tests cost per lead comparison ads in mortgage and refinance industry. Google graduates similar image search. Google Maps to fix a one box mistake. Google warns that publishers should not block the AdSense certified 3rd party network. A new adCenter Desktop beta might be coming November 6th. Google Maps adds navigation GPS tool to Android 2.0 on Verizon Wireless Droid. Should Diller sell Ask.com to Microsoft or donate it to Rutgers. That was this past week in search at http://www.SERoundtable.com/.

Search Buzz Roundup: 10/23/2009 - Google & Bing Update, Twitter Search & Linking Poll

Barry Schwartz — Fri, 23 Oct 2009 14:05:00 EST

Google seemed to have a minor search update, while Bing had a major search index update. Microsoft and Google both confirmed deals with Twitter on the firehouse. Yahoo added Delicious data and Search Monkey data to Site Explorer. AdWords released an update to their API v2009 and is sunsetting version 13 on April 22, 2010. Google confirmed the ad position move made for a higher click through rate. Google is indenting multiple results now. Bing is a bit too crawl happy with MSNBot. Google added " is this accurate" to the web maps. Most SEOs do not link to competitors. That was this week at http://www.SERoundtable.com/.